Fenty Beauty

Rihanna has recently released her new line of beauty products, Fenty Beauty, and people are loving it. The beauty line consists of many products such as foundations, highlighters, beauty tools and much more for everyday makeup wear. Rihanna has taken many risks and extra steps to ensure that her beauty line is as unique as the people wearing it. Here are some of the ways Rihanna has made her beauty line unlike the rest.



Source of Photo: https://thekookootalk.wordpress.com/2017/09/09/fenty-beauty-by-rihanna/

The genius behind the beauty line has developed a shade of foundation for each and every skin tone, ensuring that the product can be used by all. By developing so many various types of hues, Fenty foundation has the ability to be worn from the lightest skin tones to the darkest tones.



Source of Photo: https://m.sephora.com/product/killawatt-freestyle-highlighter-P64879845?skuId=1925924 

Rihanna has developed nearly 10 different highlighters that as depicted have the capability to work well on different skin tones. Some of these highlighters can be used for everyday wear while Rihanna occasionally mixes in a few daring tones such as the purple shimmer for an extra pop to your normal routine.



( Source of Photo: https://www.fentybeauty.com/match-stix-trio/conceal-contour-highlight/FB60001.html?dwvar_FB60001_color=FB6001 )

Another progressive idea that Rihanna has developed is selling a trio pack of Match Stix for all your concealing, highlighting and contouring needs. If you’re like me and looking for a set of products to meet nearly half of your makeup routine, this is the product to purchase.



(Source of Photo: https://www.fentybeauty.com/gloss-bomb/universal-lip-luminizer/22513.html )

This is where Rihanna has really impressed me with the thought and creativity of her brand. Fenty Beauty only makes and sells one shade of lip gloss. She has been asked in many interviews why she only sells one shade and her answer was she wanted one color that could work with everyone’s complexion.  This universal color transcends into the perfect nude that looks great on everyone.


(Source of Photo: https://www.bustle.com/p/fenty-beauty-sales-prove-its-the-new-standard-for-celebrity-backed-makeup-brands-2348205 )

Rihanna’s Beauty line doesn’t just stop at makeup; it has the capability to transcend far past the products and into a message for all beauty companies to take a moment to recognize. They say the idea of inclusivity needs to be taken more seriously when developing products for the masses. If more companies took the time, resources and money like Rihanna to research products that are versatile across the board, then many people would stop feeling left out when shopping for makeup. So here’s to you Rihanna, we can’t wait for your rumored skin care products to release either.